The café or restaurant industry can mostly be separated into three areas, fine dining, fast food restaurants and high street eateries. Each other these three has a different target focus on, different issues to get rid of and different methods to promote their services. Great high street restaurants are the ones have experienced the recession the most. Levels of competitors are high and customers only tend to visit on certain evenings.
Problems of the economic system can be used in the procedure of Marketing for Restaurants and used to the advantage by both special deals and by focused promotion to specific areas of community. Depending on the customers, different marketing models can be used from TV marketing, marketing, social networking and immediate promotion in order to persuade folks to eat out.
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